For Business Owners Weighing What's Next

A Waypoint, Not an Endpoint

Selling doesn't mean letting go. It means handing it off so it can go even further. We are looking to buy one great business to grow for the long term.

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We are builders - backed by people who have grown and exited successful companies

NCL Partners Futaleufu Partners Search Fund Partners Granite Point Partners TD Investment BK Growth Mosaic ETA Paltus Capital Sand Dollar Capital Village Search Partners

Who We Are

We believe that good businesses take care of people – the ones who work there, the ones who depend on them, and the community they're part of.

Waypoint Succession was founded by Christina Luu to buy and personally run one business for the long term. We are supported by a close-knit group of operators, investors, and former CEOs who've spent their careers building and running businesses of their own. We value long-term ownership, showing up honestly, and doing right by the people who built the business we're lucky enough to lead next.

300+

Collective years spent building and investing in businesses

450+

Businesses this group helped build

$1.5B+

Growth capital invested in businesses like yours

A few of our backers and advisors

Healthcare

Rick Taketa

Former CEO, York Risk Services Group

Jason Jackson

Former CEO, Unified Dental Care

Noah Riner

Former CEO, NeuroInternational

Todd Tracey

Former CEO, HemaSource

Stephen Holbrook

Co-President, Nutrishare

Austin Pulsipher

Co-President, Nutrishare

Tanner Clawson

President, Comprehensive Mobile Care

Sam Hyde

President, Circle Surrogacy

Kent Weaver

Former CEO, Progressive Home Care

Steuart Botchford

CEO, Northstar Fertility

Technology

GJ King

Former President, RIA in a Box

Will Bressman

Former President, Complysci

Ravi Mallik

Former CEO, Agora Group

Dave Carver

Former CEO, HiFive Networks and Hipbone Networks

Dave Dodson

Founder, Sanku and Stanford Professor

Competitive Valuation & Flexible Terms

You've spent many years building this - we want the price to reflect that, plus terms built around what matters most to you in this transition.

Speed & Certainty of Closing

We're backed by committed capital, plus legal, financial, and technical advisors who know this space well, so we can move to closing as fast as possible.

Hands-On Leadership

We step into active leadership roles to grow the company while you enjoy the upside passively.

Christina Luu

Founder's Story

Stanford University Harvard MBA

Hi, I'm Christina Luu

My parents were small business owners in Vietnam. Despite having only a 6th grade education, they built a successful wholesale bakery and video rental store. When I was five, they left those businesses behind and brought our family to California to start over, hoping to give me opportunities they never had.

Here, their work looked different. I remember my mom coming home with hands cracked and burned from frying oil. My dad came home with hands cut and stained with motor oil. When he became disabled, my mom took on more jobs, and I became a caretaker too – helping raise my younger sister, accompanying my dad to his frequent doctor's appointments, and pitching in with the bills. By college, I was working two jobs to help my parents pay theirs.

I don't tell that story because it makes me uniquely qualified to run a business. It explains why responsibility and taking care of others have always meant something very real to me.

Pieces of My Story

Christina's grandmother reading her Bible at Christina's parents' video rental shop in Vietnam
My grandma, with her bible, at my parents' video rental store
Christina's mom giving a pedicure at the nail salon where she works
My mom at work, giving a client a pedicure
Christina's sister Cindy, a registered nurse, at the hospital
My younger sister, Cindy Luu, sharing a hug with the Grinch on her nursing shift
Christina with her fiancé Hugh, holding his anesthesiology residency certificate
Celebrating my fiancé, Hugh, finishing his medical residency
Christina delivering meals to healthcare workers, funded by a fundraiser she organized among Oracle employees
Delivering meals to healthcare heroes during COVID
Christina presenting Cisco's energy management platform
Presenting on Cisco's energy management platform
Christina receiving the Technology Rising Star Award from Women of Color STEM Magazine
Receiving Technology Rising Star Award from Women of Color STEM Magazine

Why Us

How We're Different From Other Buyers

You get outreach like this all the time. What matters is finding the right fit, not just any buyer. Let us know what's important to you and we'll make it happen.

Private Equity Firm

  • One of dozens of portfolio companies
  • Backed by institutional funds who've never run a business like yours
  • Returns driven by cost-cutting and financial engineering
  • Decisions run through an investment committee
  • Your team often shrinks to cut costs

Strategic / Corporate Buyer

  • Absorbed into a larger company
  • Your name, systems, and culture usually replaced
  • Slower, layered approval process with multiple stakeholders
  • Overlapping roles are usually eliminated
  • Your future role depends on how the acquirer restructures

Our Process

What We're Looking For

We're flexible on the specifics if a business is the right fit in other ways, but here's a general sense of what we're looking for.

Strong Foundations

Strong reputation with customers and employees.

Essential

Something that sets it apart, and matters to the people it serves.

Profitable

More than $1M in annual profit, with revenue that keeps coming back.

How It Works

  1. 1

    Conversation

    A confidential, no-pressure conversation to learn about your business, one another, and see if there's a fit.

  2. 2

    Offer & Diligence

    We shape the deal around what matters to you, personally and financially. We'll also dive deeper into the business and run a focused, low-disruption diligence process directly with you.

  3. 3

    Close & Transition

    We close on agreed terms and plan a transition that respects your employees and the business you built.

Every conversation is confidential from the first call. Your business will not be marketed, listed, or discussed with anyone outside this process without your permission.

Our Promise

What I Commit to You

01

I'll be honest and direct.

I'll be upfront with you and keep it between us, every step of the way.

02

I care about your people.

Continuity for your team is something I take seriously as I plan for the road ahead.

03

I'll respect what you built.

My job is to build on what's already working, not tear it down and start over.

04

I'm in it for the long run.

I'm not looking to flip this business. I'm looking to own it, and stay.

Not Selling, But Know Someone Who Might?

Earn a Generous Referral Fee for a Successful Introduction

You don't have to own a business to help. If you know an owner who might be thinking about the next chapter, I'd welcome an introduction, and I'll pay for it if it leads somewhere.

1

You introduce me to the business owner.

2

I have a confidential conversation with them directly.

3

If it leads to a closed transaction, you're paid a generous referral fee.

Make an Introduction

Let's Get the Hard Questions Out of the Way

Perhaps You're Wondering...

You haven't run a company before. Why should I trust you with mine?

I haven't been a CEO before, and I would never pretend otherwise. But for more than a decade, I have been learning how businesses work from the operator seat, across different functions, from selling to customers and building products, to leading large global teams, to modernizing established businesses and taking new programs and business models from idea through execution.

Throughout my life, people have trusted me with opportunities before I had the conventional experience for them. I have learned to treat that trust as something to earn, and to work very hard to prove it was well placed.

Leading a business would be the biggest version of that responsibility yet. I would not expect your trust because of where I went to school or where I have worked. I would expect to earn it.

Who are your investors, and how much say will they have in how the company is run?

I am backed by a group of experienced entrepreneurs, operators, and investors who have built, led, and invested in businesses themselves. They bring capital, perspective, and experience, but I will be the person leading the company day to day and taking responsibility for its performance.

I value having people around me who have seen these situations before and can offer advice when it is useful. But the relationship you are building is with me, and I intend to be the one showing up every day to lead the business.

How are you able to offer competitive, flexible terms? What's in it for you?

Many private equity and strategic buyers are evaluating a business as one investment among many. I am a builder at heart, and I got into this line of work to continue building at scale, not become an investor. I am looking for one business to personally lead for the long term. Waypoint was built around that focus.

How do I know you can actually close?

I have a committed group of investors behind my search who have supported acquisitions like the one I am pursuing. I will work with them, along with experienced legal and financing partners, to structure and fund the transaction. You will know early who is involved, how the deal is expected to be financed, and what the path to closing looks like.

What will happen to my employees?

Your employees are often a big part of what makes the business valuable in the first place. My goal would be to build on what is already working, not disrupt it for the sake of change.

What can my role look like after the sale? Do I have to sell the whole company?

There is no one right answer. Some owners want a clean break, while others want to stay involved, retain some ownership, or remain connected to the business in a different capacity. I want to understand what you want your role to look like and work toward a transition that reflects that.

Will you contact my employees or customers during the process?

Not without your permission. I understand how sensitive these conversations can be. I would not contact your employees, customers, or other key relationships without discussing it with you first and getting your approval.

What if I'm not sure I want to sell yet?

You do not need to have made a decision before reaching out. I am happy to start a conversation wherever you are in the process, whether you are actively considering a sale or simply thinking about what the future might look like.

Get in Touch

Let's Start the Conversation

Whether you're thinking about what's next for your business, know someone who might be, or just want to know more about what I'm building, I'd like to hear from you.

All inquiries are handled confidentially.